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Creek Running North
March 22, 2005
Well, this is weird.
So yesterday I get a call from a chipper young thing at CNN's Atlanta headquarters. And I think "OK, some dolphin has died somewhere and they want a quote, or someone has slammed my employer and CNN wants a response. This won't take long."
But no, it's nothing like that. CNN, it turns out, has put together a documentary on climate change, and they want to set me up with interviews of the talking heads, CNN science person Miles O'Brien, and anyone else I want to talk to in an effort to get me to cover the fact that they're airing this documentary this weekend. (Sunday, 3/27 if you're interested, 8 pm, I presume that means EST.)
I pull the phone handset away from my head and stare at it quizzically for a second, as if to reassure myself I'm not imagining the whole thing. "Um, well, we're a quarterly, and we don't have an issue coming out before this weekend. Besides if I interviewed Miles O'Brien, I think I'd annoy him with all the Star Trek questions."
"Well, we were hoping you could mention it on your website, to help us get the word out about the show. Can I express mail you a DVD copy of it?"
"I suppose, but I should tell you that if I think you guys did a bad job, we'll be mentioning that on our website too."
"Well of course! I'll pop that right into the mail right now."
Got the DVD this afternoon. It's blank. I'm sure that was an oversight.
Anyway, let me get this straight. CNN needs Earth Island Journal's help publicizing a show that's going to air on CNN? I understand why buying an ad might be out of the question, now that the Turner money is gone, but couldn't they, I dunno... mention it on the air, thus reaching in three seconds the number of people I reach in a year?
Posted by Chris Clarke at March 22, 2005 10:17 PM
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Wow! I was happy about making it on Pharyngula's blog roll and here you have CNN coming to you! I guess if the DVD is blank it cuts down on the risk of you saying anything bad about their documentary.Posted by: afarensis at March 23, 2005 05:58 AM
Well, if you reach as many people in a year as they reach in three seconds, then maybe it's worth their while. :^)Posted by: Michael Stiber at March 23, 2005 07:26 AM
it may be blank but at least its balanced. Or something.Posted by: Craig at March 23, 2005 08:53 AM
It's a test.Posted by: Rana at March 23, 2005 09:16 AM
Here in Montana, we consider CNN to be a communist plot sponsered by the United Nations and Ted Turner/ The Atlanta Braves/ Wolf Blitzer. My advice, for whatever it's worth, is to wrap your head in tin foil and stay away from the black helicopters. Hell, it worked for Mel Gibson.
Also, if you want to find out what's really going on, just drop that DVD on your turntable and play it backwards. I suspect you'll hear all four Beatles chanting "Bush is an alien." to a reggae beat.
Then again, it might simply be Plant & Page belting out the administration's new theme song, "No Quarter," to the National Academy of Sciences. In any case, let us know what you find out.
Sleepless in Montana.Posted by: SIM - formerly known as tost at March 23, 2005 02:30 PM